It works like this. Each time you use your credit card, a percentage is contributed towards specific projects that offset greenhouse emissions. The site displays a healthy level of interactivity with a calculator on the front page where you can test your current spending against what you might save. So for argument’s sake if you were to spend $2000 in one month you could offset 1 household for a month, 1 domestic flight and 12 light globes.

It’s not until we trawl through the fine print that we discover cardholders need to spend a hefty $50,000 per annum until the carbons are offset on Earth Day (April 22nd) each year – so it is talking to those who put more than $4000 on their credit card a month.

Still, fine print aside this brand has succeeded in breaking down the enormity of a problem into achievable increments for the masses.

Thanks to: GE Money