Remember those Saturday barbeques followed by Hey Hey It’s Saturday?

Could it be the old habit is coming back?

Looking at the extraordinary performance of last nights Hey Hey Reunion, it would appear audiences just may be longing to get back to the old days.

Just how well did it do?

• It was the number one program in Australia last night

• The average audience around Australia nationally was 3.2 million, 2.2 million coming from the five capital cities

• It came 9th in the metropolitan top ten so far for 2009

• It even knocked Celebrity Masterchef off it’s perch – it came in at number two with an audience average of 1.4 million

Interestingly, over 500,000 viewers were less than 30 years old, which means it attracted all generations including a healthy number from Generation Y.

The second episode will screen on October 7th and it should do well. Who knows we may be seeing a bit more of Daryl, Ozzie and the gang yet.

Either way, it’s a good addition to Nine’s programming. Maybe they will even consider re-running old episodes on Channel Nine’s digital station, GO!

Posted by: John Alderton, Research Director, Mitchell Communication Group
Thanks to: OZtam